Fitore Jaha Price

About me

I’m an engineering leader with 15+ years of international experience modernizing and scaling products+platforms across multiple industries: fintech, media, telecom, startups and government. I have a proven track record of architecting scalable, customer-centric systems and leading transformations that unlock adaptability to market trends.

Known for forming inclusive org structures and developing thoughtful engineering leaders, within both the IC and management tracks. Attentive to org needs during different phases of growth to coordinate cross-functional groups and align on the right technical strategy for short/long-term business goals, across all tech stacks, including AI-driven ecosystems.

Below, a selection of companies I've worked with:

• Currently, I lead Retail Banking & Communities product engineering teams and FE+BE cross-functional Guilds at EQ Bank
• Previous employers include Wave HQ, Wealthsimple, Canadian Digital Service, CBC/Radio-Canada, Vodafone NZ, Global TV (Shaw Media/Corus), Vancity (Central 1 Credit Union) etc.

For more details, here's a PDF version of my resume.